Rotary Lift

Madison, IN 47250

COMPANY OVERVIEW

About Rotary Lift

Contact

2700 Lanier Dr.
Madison, IN 47250
http://www.rotarylift.com
812-273-1622
800-445-5438
812-273-6502

More Info on Rotary Lift

Rotary Lift Oval Color 11372629

Rotary Lift is the leading brand of vehicle lifts and equipment designed to increase technician productivity. Founded in 1925 by the inventor of the first automotive hydraulic lift, Rotary Lift offers the broadest line of lifts for use in professional automotive service, commercial truck and transit, and enthusiast/residential customer segments. There are more Rotary Lift products used in vehicle repair shops around the world than any other brand. With an uncompromising commitment to product quality, testing and safety, Rotary Lift’s products have achieved the reputation as the world’s most trusted lifts.                                                         

Rotary Lift is a Vehicle Service Group (VSG) brand. VSG comprises nine major vehicle lifting and collision repair brands: Rotary Lift, Chief Automotive Technologies, Forward Lift, Direct-Lift, Hanmecson, Revolution Lift, Elektron, Blitz and nogra. Based in Madison, Ind., VSG has operations worldwide, including ISO 9001-certified manufacturing centers in the U.S., Europe and Asia. VSG is part of the Engineered Systems segment of Dover Corporation (NYSE: DOV), a multi-billion dollar, global producer of innovative equipment, specialty systems and value-added services. Rotary Lift is a GSA contract holder, GSA contract #GS-07F-8953D (Dover Industries, Inc., DBA Rotary Lift).

Products & Press Releases

Photo courtesy of Rotary
Lifts and Lifting Equipment

Flex MAX Linker

July 25, 2024
The Rotary Flex MAX Linker allows users to easily connect and control up to 18 Rotary Flex MAX mobile column lifts with a single remote control, allowing technicians to lift...
Lifts and Lifting Equipment

Air-Hydraulic Lifting Table, No. LT35A

July 22, 2024
The Air-Hydraulic Lifting Table, No. LT35A, from Rotary Lift, offers side-to-side tilt alignment with fore and aft lift adjustments while under load. The platform can be adjusted...
Photo from Rotary Lift
Two-Post Asymmetric Lift with All-Vehicle Lift Arms, No. SPOA1-AV
Lifts and Lifting Equipment

Two-Post Asymmetric Lift with All-Vehicle Lift Arms, No. SPOA1-AV

Nov. 14, 2023
The Rotary Lift Two-Post Asymmetric Lift with All-Vehicle Lift Arms, No. SPOA10-AV, is designed to accommodate all vehicle types under 10,000 lbs with its all-vehicle (AV) lift...
Photo courtesy of Rotary
Rotary Mobile ADAS Calibration System
ADAS Calibration and Programming

Mobile ADAS Calibration System

Nov. 10, 2023
The Rotary Mobile ADAS Calibration System is designed to offer shops a quick and cost-efficient way to perform static and dynamic calibrations and resetting of ADAS correctly ...
Photo courtesy of Rotary
Rotary All-Vehicle (AV) lift arms
Lifts and Lifting Equipment

All-Vehicle Lift Arms

Nov. 10, 2023
The Rotary All-Vehicle (AV) Lift Arms are designed to allow for maximum reach and retraction to properly lift all vehicles within the rated lift capacity using OEM-recommended...
Photo courtesy from Rotary
Rotary R1085 Mobile 3D Alignment System
Tire and Wheel Large Equipment

R1085 Mobile 3D Alignment System

Oct. 4, 2023
The Rotary R1085 Mobile 3D Alignment System is engineered with advanced 3D target imaging technology and equipped with tire-grabbing clamps, fixed cameras, and remote-controlled...
Rotary R3AC Series A/C Recharging Machines
Air Conditioning (A/C) Service and Repair

R3AC Series A/C Recharging Machines

April 3, 2023
The Rotary R3AC Series A/C Recharging Machines are designed to automatically service the refrigerant in vehicle air conditioning systems. The product line provides professionals...
Rotary Lift
Lifts and Lifting Equipment

LT33A Air-Hydraulic Lift Table

Feb. 9, 2023
The Rotary Lift LT33A Air-Hydraulic Lift Table is designed to service batteries on hybrid and electric vehicles. The LT33A single section scissor lift design has a wide, stable...
Rotary XA12 Alignment Scissor Lift
Lifts and Lifting Equipment

XA12 Alignment Scissor Lift

Jan. 18, 2023
The XA12 Alignment Scissor Lift from Rotary Lift is ideal for service bays with a minimum bay size footprint of 12' by 23'. With a 78" to 164" four-wheel alignment wheelbase range...
Rotary Lift Wide Smartlift, No. SLW210
Lifts and Lifting Equipment

Wide Smartlift, Nos. SLW210 and SLW212

May 16, 2022
The Rotary Lift Wide Smartlift, Nos. SLW210 and SLW212, is designed for dealerships and repair shops that need a lift versatile enough to work with both current and next generation...

Articles & News

Photo courtesy of Rotary
Rotary to attend the 2023 SEMA Show
Industry News

Rotary to attend the 2023 SEMA Show

Oct. 26, 2023
Rotary will perform live product demonstrations, answer questions, and offer special show pricing on shop equipment.
Photo courtesy of Rotary
New "Serving the Shop" blog series from Rotary
Industry News

New "Serving the Shop" blog series from Rotary

The blog series is focused on equipping automotive professionals with knowledge and insight to help them make informed decisions.
BendPak Mobi-EVS EV4000SL EV Battery and Powertrain Lift Table
The Garage

Evolving for EVs

March 7, 2023
With the prominence of EVs on the rise, lift manufacturers have been modifying and creating new shop equipment to meet the industry’s needs.
R3 Ac50 Unit W Car 2
HVAC

Rotary launches new fully automatic A/C recovery machines through TEXA partnership

Dec. 6, 2022
The machines were unveiled for the first time at the 2022 SEMA Show as a quick and efficient way to recover, recycle and recharge R134a and R1234yf refrigerant gases.
New tools2
Tool Distributor

Top products of the week (June 4)

PTEN editors pick their favorite tools and equipment that crossed their desks this week.
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The Garage

Find the right fit

A facility’s physical characteristics play a big part in lift purchases.
Photo courtesy of Stertil-Koni
A technician well-trained in using their shop’s lift equipment is a safe technician.
The Garage

Advances in lift technology

March 11, 2021
In recent years, a variety of adaptions have been made to vehicle lifting equipment to keep up with changes in vehicle design and industry demand.
Photo courtesy of Rotary Lift
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Tool Reviews

Tool Review: Rotary Lift Flex Max

Aug. 9, 2019
The reviewer says this lift is an upgrade from his old one, and he hasn’t looked back.
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Tool Reviews

Tool Review: Rotary Lift Flex Max

Aug. 6, 2019
The reviewer was impressed by how much the lift increased his shop’s efficiency.
Photo from Rotary Lift
Mod30 Dump Truck
The Garage

Tech Tip: 10 considerations for buying a vehicle lift

April 9, 2018
Before committing to a specific brand of vehicle lift, consider these factors to ensure maximum performance, support and success.

Videos & Resources

Rotary® Mobile Column Linker
Video Network

Video: Rotary Flex MAX Linker

July 25, 2024
In this video, Rotary demonstrates the Flex MAX Linker.
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Product Demos

Video: Rotary Mobile ADAS Calibration System

Nov. 8, 2023
In this video, Rotary demonstrates its Mobile ADAS Calibration System.
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Product Demos

Video: Rotary R1085 Mobile 3D Alignment System

Oct. 4, 2023
In this video, Rotary demonstrates its R1085 Mobile 3D Alignment System.
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Product Demos

Video: Rotary R3AC Series A/C Recharging Machines

April 11, 2023
In this video, Rotary introduces its R3AC Series A/C Recharging Machines.
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Product Demos

Video: Rotary Lift LT33A Air-Hydraulic Lift Table

Feb. 9, 2023
In this video, Rotary Lift demonstrates its LT33A Air-Hydraulic Lift Table.
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Product Demos

Video: Rotary XA12 Alignment Lift

Jan. 30, 2023
In this video, Rotary Lift demonstrates its XA12 Alignment Scissor Lift.
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Video Network

Rotary R1090 Alignment System

July 25, 2022
In this video, Rotary Lift gives a product demo of their R1090 Pro 3D Alignment System.
Top 10 most popular products of May
Video Network

Video: Top 10 most popular products of May

June 2, 2022
Check out the top 10 most popular/clicked on products that were added in May to see what other technicians, shop owners, and mobile tool distributors are looking at.
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The Garage

Evolving lift technology impacts shop productivity

Oct. 26, 2021
Tim Vaughan, vice president of sales with Rotary, speaks with Endeavor Business Media's Vehicle Repair Group about evolving lift technology, challenges shops are seeing in their...
Rotary
Video Network

VIDEO: How to use Rotary Lift's R1200 Leverless Pro Tire Changer

July 7, 2021
In this video, Rotary Lift demonstrates how to use their R1200 Leverless Pro Tire Changer.

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All content from Rotary Lift

Rvs Example Final Mantle
Company/Association News

Rotary launches 24/7 virtual support

Nov. 1, 2021
Quick and easy access to technical documents, user manuals, training videos and more.
Vsg Rotary R1200 Tirechanger
Tire and Wheel Large Equipment

R1200 Leverless Pro Tire Changer

July 6, 2021
The R1200 Leverless Pro Tire Changer from Rotary Lift features a quick-locking and adjustable center post that offers three different height options to work from, giving operators...
Rotary R1065 Mobile Tablet Aligner
Tire and Wheel Large Equipment

R1065 Mobile Tablet Aligner

June 2, 2021
The Rotary R1065 Mobile Tablet Aligner is designed to offer shops of all sizes an easy-to-use solution for performing wheel alignments. The tower-free alignment system doesn't...
Aro22
Lifts and Lifting Equipment

ARO22 Alignment Lift

Feb. 14, 2020
The Rotary Lift ARO22 Alignment Lift is a high-capacity, open-front alignment lift engineered for passenger vehicles to large work trucks. The lift has a 26" wide platform runway...
Rotary Aro222 Alignment Lift
The Garage

Rotary Lift announces AR022 Alignment Lift

Feb. 14, 2020
The AR022 is capable of servicing Class 5 vehicles weighting up to 22,000 lbs, according to the company.
Mchm14 Truck(1)[2]
Lifts and Lifting Equipment

Flex Max

June 25, 2019
The Rotary Lift Flex Max, powered by RedFire, is a wireless mobile column lift that can be operated exclusively by remote control or via controls located on every column. The ...
The Garage

Rotary launches new website with “Find My Lift” tool

June 13, 2019
The tool allows users to search, sort, and browse product by several different categories.
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Blogs

Opportunity on the rise for service departments

April 10, 2019
With the rise in repair demands, fixed ops teams should be focusing on strategies to increase car count and maximize technician productivity.
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Blogs

Big data could be a big problem for repair shops

April 10, 2019
Obviously, most manufacturers provide dozens (if not hundreds) of data points through the OBD, but it’s not a requirement—and that should make you pay attention.
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Blogs

Leasing vs. Buying: The advantages depend on your fleet size

April 10, 2019
Many fleet owners and managers believe full service lease providers don’t actually present a better opportunity than full ownership of their own fleet.
Spo20 Police Van
Lifts and Lifting Equipment

Heavy Duty Two Post Lift, No. SPO20

April 8, 2019
The Rotary Lift Heavy Duty Two Post Lift, No. SPO20, is designed to offer high capacity lifting, a low-profile stance, wider installation options, and expanded arm reach possibilities...
Photo courtesy of Rotary
Treadscan2700 Wcaption
Diagnostics and Drivability

Rotary releases drive-over tread scanner

Feb. 7, 2019
The measurement produced tells the technician if tires should be replaced or require further vehicle inspection, such as suspension or alignment.
Treadscan
Home

TreadScan 2700

Feb. 6, 2019
The Rotary TreadScan 2700 is designed to quickly and accurately measure and analyze tire tread. This measurement instantly tells technicians if the tires should be replaced or...
Download (3)
The Garage

Rotary Lift expands remote-controlled lift product line

Dec. 20, 2018
Rotary Flex Max is a wireless mobile column lift that can be operated by an exclusive remote control or via controls located on every column.
Ig210 W
Lifts and Lifting Equipment

IG210W In-Ground Lift

Nov. 26, 2018
The Rotary Lift IG210W In-Ground Lift is designed to help technicians efficiently service electric vehicle, sports cars and exotic vehicles. This lift provides improved under-...
Download
The Garage

Rotary designs inground lift for electric vehicle service

Nov. 15, 2018
Extra-wide piston spacing and low-profile arms give the lift greater under-car access.
Spo16 20 Vehicles
The Garage

Rotary lift launches new heavy duty lifts

Oct. 11, 2018
With lifting capacities of 16,000 and 20,000 lbs, these lifts feature a unique Trio arm design that also accommodates smaller vehicles, making them ideal for mixed fleets.
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Diagnostics and Drivability

VIDEO: Rotary R501N Speed Changer HD Demo

Sept. 10, 2018
Rotary Lift gives a video demonstration of the R501N Speed Changer HD.
Assist Pro Service
Training and Resources

Facility planning service allows shops to customize layouts

Sept. 6, 2018
Rotary Lift’s in-house assistPRO team works with customers and their architects to create custom facility layouts.
Download
The Garage

Tech Tip: Lower a lift to its mechanical locks before going under it

Aug. 21, 2018
Lowering a lift to its locks is not just a safety precaution, it also helps protect the lift from premature wear.
Download (1)
Diagnostics and Drivability

Rotary releases wheel alignment system designed for commercial trucks

June 12, 2018
The R5000HD system is ideal for aligning trucks with a GVWR of 19,500 pounds and above.
R5000 Hd Aligner
Tire and Wheel Service Small Tools

R5000HD Commercial Truck Alignment System

June 12, 2018
The Rotary R5000HD Commercial Truck Alignment System is designed to make aligning heavy duty trucks, buses and other vehicle easy. The R5000HD aligment system contacts the wheel...
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Diagnostics and Drivability

VIDEO: Rotary R145 Tiltback Tire Changer Demo

May 30, 2018
See the Rotary R145 Tire Changer in action.
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The Garage

VIDEO: Top 10 Best Selling Rotary Lift Accessories

May 14, 2018
In this video, Rotary will take a look at the top ten best-selling lift accessories.
The Garage

Top ten best-selling lift accessories

May 9, 2018
Rotary lift anticipates the 2018 accessories market will continue to focus on expanding and extending lift arm capabilities.
Download
The Garage

Rotary lifts approved for Mercedes-Benz dealerships

Feb. 8, 2018
Certain Rotary Lift four-post and two-post lifts were approved.
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The Garage

VIDEO: 90 Second Know How: Inground Daily Care and Maintenance

Jan. 29, 2018
This video teaches shop managers and technicians proper inground lift daily care and maintenance.
Photo courtesy of Rotary Lift
01 Techs
Home

Ten lift accessories to improve technician performance

Jan. 9, 2018
These 10 lift accessories are designed to help your techs do more work faster, more efficiently and more safely.
R511
Tire and Wheel Large Equipment

R511 Commercial HD Tire Changer

Dec. 11, 2017
The Rotary R511 Commercial HD Tire Changer can service a wide range of wheels, including truck, bus, wide base, lock ring and agricultural. The controls have lever-type hydraulic...
R560
Tire and Wheel Large Equipment

R560 Mobile HD

Dec. 11, 2017
The R560 Mobile HD from Rotary Lift is designed for both roadside and workshop service. This tire changer is designed to be easy to use and suitable for closed vans or small workshops...
R101 N
Tire and Wheel Large Equipment

R501N Speed Changer HD Tire Changer

Dec. 11, 2017
The Rotary R501N Speed Changer HD Tire Changer offers a compact design for truck tires, bus tires and wide base tires. This tire changer is equipped with four rollers positioned...
Rotary Heavy Duty Tire Changers
Diagnostics and Drivability

Rotary introduces heavy duty tire changers

Nov. 29, 2017
The new line of heavy duty tire changers is designed to allow technicians to change tires on all vehicles, including trucks, buses and agricultural equipment.
R1060
Tire and Wheel Service Small Tools

R1060 CCD Shop Wheel Alignment System

Nov. 28, 2017
The Rotary R1060 CCD Shop Wheel Alignment System is completely mobile, compatible with any alignment lift and can be used in any size bay. The lift eliminates the need for a tower...
R1070
Tire and Wheel Service Small Tools

R1070 CCD Pro Wheel Aligner

Nov. 28, 2017
The Rotary R1070 CCD Pro Wheel Aligner features easy-to-use 3D graphics that display programs and data to guide the technician through the measuring process step by step. The ...
R1080
Tire and Wheel Service Small Tools

R1080 Baysaver 3D Wheel Aligner

Nov. 28, 2017
The Rotary R1080 Baysaver 3D Wheel Aligner is designed to provide automatic camera positioning and target recognition. This aligner feature patent-pending 3D targets with Solid...
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Service Repair

VIDEO: 90 Second Know How: 2-Post Daily Inspection

Nov. 14, 2017
In 90 seconds learn how to perform a daily inspection on a 2-post lift.
Download (3)
Diagnostics and Drivability

Rotary features tower-free wheel aligners at SEMA

Nov. 2, 2017
The new line of wheel aligners are designed to be fast, accurate and easy to operate, with no minimum bay size requirements.
Download
Home

Demo truck offers hands-on experience with Rotary wheel balancers, tire changers

Oct. 11, 2017
The Rotary Wheel Service Road Show will hit the highway this month.
Rotary R544 Pro Truck 2 D
Tire and Wheel Large Equipment

R544 Pro Truck 2D Wheel Balancer

Oct. 2, 2017
The Rotary R544 Pro Truck 2D Wheel Balancer is designed to quickly and accurately balance a wide array of commercial truck, bus and passenger vehicles. The R544 features a microprocesso...
Machflex Tech With Remote
The Garage

Tech Tip: Remote-controlled lifts can increase heavy-duty shop productivity

Sept. 11, 2017
The remote lets a single technician operate the lift while walking around the vehicle and bay, instead of two technicians.
Rotary Tech Lights
Service Repair

Tech Tip: Magnetic lights are a hands-free way to light up hard-to-reach areas

Sept. 6, 2017
With magnetic mounting clips technicians can attach a light to a lift’s columns, its arms, a tool cart or the vehicle itself.
Mach 14 Flex Mobile Column Lift
Lifts and Lifting Equipment

Mach 14 Flex Mobile Column Lift

Sept. 5, 2017
The Rotary Lift Mach 14 Flex Mobile Column Lift, powered by RedFire, is a wireless, remote-controlled mobile column lift. This lift is available in configurations of two, four...
Rotary Lift Mchf14 Mach Flex Mobile Column Lift
Industry News

Rotary adds 14,000-lb capacity remote controlled lift to its lineup

Sept. 5, 2017
The remote allows technicians to control the synchronized mobile columns from anywhere in the service bay, which means they then have the freedom to walk around the vehicle and...
Servicing Bus On An Inground Rotary Lift
Service Repair

Tech Tip: Keep experienced diesel mechanics working longer

July 6, 2017
As competition heats up for experienced heavy duty technicians, and there are fewer replacements available, it’s crucial to keep senior truck mechanics productive and on the job...
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Service Repair

Three ways to keep experienced diesel technicians on the job

June 27, 2017
As competition heats up for experienced heavy-duty technicians, and there are fewer replacements available, it’s crucial to keep senior truck technicians productive and on the...
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The Garage

VIDEO: Rotary V-REX Vertical Rise Drive-On Lift

May 1, 2017
This video introduces how the V-REX vertical rise lifts from Rotary Lift service the largest vehicles in a new space maximizing design.
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The Garage

VIDEO: Rotary RLP77 Double Scissor Lift

March 30, 2017
This video introduces the RLP77 Double Scissor Lift.
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Lifts and Lifting Equipment

Mach Flex powered by RedFire

Jan. 26, 2017
Rotary Lift's Mach Flex powered by RedFire wireless mobile column lift offers technicians the ability to lift most medium and heavy duty vehicles with a patent-pending remote ...
Photo courtesy of Rotary Lift
The brand more shops around the world rely on to lift cars and trucks every day is expanding to include tire changers, wheel balancers and alignment equipment. New Rotary Wheel Service Equipment builds on Rotary’s more than 90 years of experience and reliability in vehicle service.
Home

Rotary introduces full line of wheel service equipment

Jan. 26, 2017
The Rotary Wheel Service Equipment line-up offers the latest technology designed to help technicians safely improve productivity when changing tires, balancing wheels of all sizes...
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Tire and Wheel Large Equipment

Line of Wheel Service Equipment

Jan. 26, 2017
Rotary's Line of Wheel Service Equipment is designed to help technicians safely improve productivity when changing tires, balancing wheels of all sizes and performing alignments...